Marketing · Remote (UK and USA time zones as needed) · Full-time
B2B Outreach and Funnel Building Lead
Write outreach messages, build prospect lists, track campaign performance, and help construct lead generation funnels, all powered by strong copywriting fundamentals.
Include: CV, portfolio links, and answers to the application questions below.
About Empowrd AI
Empowrd AI is one of the world's first and leading AI consultancies. We help service-based, people-first businesses grow using AI, automation, and strong demand generation systems.
Our founders are a Gen X and Gen Z blend, so we move with both wisdom and speed.
We are growing fast across the UK and USA, and expanding into new markets. Our culture is entrepreneurial, transparent, collaborative, and pace-driven.
We track what works, we iterate quickly, and we expect you to bring energy, curiosity, and strong execution.
Responsibilities
- ✓Write cold and warm outreach messages (email, LinkedIn, and other channels) that are clear, human, and conversion-focused
- ✓Build and maintain prospect lists using research tools, LinkedIn, and publicly available directories
- ✓Track outreach performance, responses, and pipeline progress on shared spreadsheets
- ✓Support the setup and iteration of B2B lead generation funnels (landing pages, email sequences, follow-up flows)
- ✓Help maintain and update CRM or tracking sheets with accurate, organised data
- ✓Draft and refine copy for funnel assets (landing pages, email sequences, ad copy, call-to-action blocks)
- ✓Coordinate day-to-day tasks and communication using Asana, WhatsApp, and Slack
- ✓Flag what is working and what is not, with simple performance summaries shared weekly
Desired skills, experience and attributes
- ✓Strong copywriting fundamentals (this is the core skill we are hiring for)
- ✓A working understanding of B2B outreach, lead generation, or funnel mechanics (you know how these systems work, even if you have not built them end to end)
- ✓Strong learning agility (our number 1 trait), you adapt fast and enjoy picking up new tools and processes
- ✓Strong written English (spoken and written), with the ability to write clearly and persuasively
- ✓Comfortable working with spreadsheets for tracking, organising, and reporting
- ✓Detail-oriented, organised, and reliable with follow-through on tasks
- ✓Collaborative, communicative, and easy to work with, humour welcome
- ✓Familiarity with tools like LinkedIn, Google Sheets, email marketing platforms, or CRM basics is a plus
- ✓You use AI tools confidently (or you learn quickly and apply them daily)
- ✓Comfortable working across UK and USA time zones when needed
- ✓Confident with WhatsApp, Slack, Google Meet, and Asana
Application questions
- 1
Write a cold outreach email to an HR consultant in the UK who has never heard of Empowrd AI. Your goal is to book a 15-minute call. Show us your copywriting in action.
- 2
Describe a time you wrote copy (outreach, landing page, email sequence, or ad) that led to a measurable result. What did you write, who was it for, and what happened?
- 3
You are given a list of 200 prospects and asked to prioritise 50 for outreach this week. What criteria do you use to decide who to contact first?
- 4
What does a simple B2B lead generation funnel look like to you? Walk us through the stages, from first touch to booked call.
What’s in it for you
- ✓Work inside a fast-growing AI consultancy, with real responsibility and real learning
- ✓Build a B2B growth skill set (outreach, funnels, copywriting, lead gen) that compounds across your career
- ✓Work directly with founders and senior operators, see how demand generation is executed daily
- ✓Remote working model with flexible hours
- ✓Your salary grows with your impact, monthly performance reviews mean your earnings reflect the value you generate
- ✓Clear progression path for high performers
Role details
Experience
- Copywriting: 1 year (Required)
- B2B outreach or lead generation: 1 year (Preferred)
Language
- English (Required)
How to apply
Apply via the form, include your CV, portfolio links, and answers to the questions.
Apply now